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The Empowered Stylist®

The Empowered Stylist is a complete business and mindset mentorship for hairstylists ready to step into their power, simplify their systems, and scale with confidence. Through guided modules, proven strategies, and practical tools like calculators, planners, and workflows, it helps stylists build profitable, sustainable businesses aligned with their lifestyle and values.

$497.00 USD
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Behind the Extensions®

Behind the Extensions is a business and mindset coaching program designed for hair extension artists who want to grow beyond the chair, master their pricing and marketing, and build a thriving, balanced business that supports their dream lifestyle. It combines step-by-step strategies, expert mentorship, and a supportive stylist community to help you scale with confidence without burning out.

$1,497.00 USD
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Hand Tied Hair Extension Pricing Course and Calculator

The Hair Extension Pricing Calculator is a step-by-step course and interactive tool that helps stylists confidently price their hand-tied extension services for profit. It breaks down your extension costs, timing, and profit margins so you can charge what you’re worth with clarity, confidence, and zero guesswork.

$297.00 USD
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Black Friday Promos for Extension Artists - Expires 12/1/2025

Black Friday for Extension Artists is a strategic mini-course that helps stylists plan profitable, stress-free holiday promotions that actually convert without discounting their worth. It teaches you how to create value-driven offers, build anticipation, and turn seasonal traffic into long-term, loyal clients.

$67.00 USD
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The Extension Edit

The Extension Edit is an on-demand education hub for extension artists who want to refine their technique and stay ahead of industry trends. With instant access to install demos, advanced tutorials, troubleshooting sessions, and community support, it’s your go-to resource for mastering your extension work.

$179.00 USD every year
ENROLL WITH CODE ANGIE25

Stylist Assistant Training Program

The Stylist Assistant Training Program is a complete roadmap that teaches salon assistants how to become confident, efficient, and indispensable behind the chair. It covers everything from guest experience and salon systems to technical support and time management so stylists can focus on clients while assistants grow their skills, speed, and career potential.

$279.00 USD every year
ENROLL WITH CODE ANGIE25

Check Out What's Inside Everything ⬇️

Behind the Extensions

  1. Welcome to Behind the Extensions™ Academy

    5 lessons
    1. Welcome! - A message from Angie
    2. BTE™ Tour
    3. Get Set Up
    4. Social Media Announcement Canva Templates
    5. BTE Agreement Questionnaire

  2. Resources

    5 lessons
    1. BTE Dashboard (Upcoming Dates/Announcements)
    2. FB Community
    3. The BTE Extension Resource Guide
    4. How to Update Your Billing Info
    5. Power Hour: 75 Day Challenge Tracker

  3. Module 1: Freedom with Forms

    12 lessons

    1. 1A: Extension Application

      1. Why We Need Digital Forms
      2. The BTE™ Extension Application Overview
      3. All Things Jotform
      4. Link in Bio

    2. 1B: Pre-Visit Automation

      1. Jotform Approvals
      2. Scheduling Consultations

    3. 1C: Extension Agreement

      1. Extension Agreement
      2. Editing Your Agreement

    4. 1D: Additional Forms

      1. Guest Intake + Salon Policies
      2. Personalize Your Guest Experience
      3. Color Application
      4. Appointment Request

  4. Module 2: Your Pathway to Success

    6 lessons
    1. Brain Dumps and Power Lists
    2. Your Aligned Schedule
    3. Habit Tracker
    4. Productivity Powerhouse Workshop Replay: July 2024
    5. 75-Day Challenge Tracker
    6. Self-Guided Journals and Worksheets

  5. Module 3: Extension Sales Strategies

    7 lessons

    1. 3A: The Art of Selling

      1. The Art of Selling Overview
      2. Identifying Your Ideal Extension Client
      3. The Psychology of Selling

    2. 3B: Your Extension Sales Page

      1. Your Extension Sales Page
      2. Canva Website Template (Editable)
      3. Social Proof

    3. BONUS: Extension Growth Tracker

      1. Extension Growth Tracker

  6. Module 4: The Consultation Conversion Formula

    7 lessons

    1. 4A: Consultations

      1. Consultation Overview
      2. Closing the Sale
      3. Phone Consultation Cheat Sheet
      4. Phone Consultation Prep

    2. 4B: Communication Toolkit

      1. Communicating with Clients
      2. Canned Responses
      3. The BTE Verbiage Guide

  7. Module 5: Effortless Email Marketing

    13 lessons
    1. Email Marketing Overview
    2. Email Best Practices
    3. Drip Campaign (Sign-Up Email Sequence)
    4. Mailchimp Templates
    5. Email Image Templates
    6. Mailchimp Audiences, Tags, Groups, and Segments
    7. Mailchimp Signup Form
    8. Mailchimp Drip Campaign (Journey) Step-by-Step
    9. Welcome Email
    10. Weekly Email Blasts
    11. Integration Jotform and Mailchimp
    12. Organizing Your Inbox
    13. Importing and Exporting Contacts

  8. Module 6: Priced for Profit

    17 lessons

    1. 6A: Pricing Basics

      1. Pricing Overview
      2. Pricing Structures

    2. 6B: Your Pricing

      1. Determining Costs - Color and Extension Wefts*
      2. Magic Number
      3. Sales Goal Calculator
      4. Determining Hourly Rate
      5. Simplifying Your Menu
      6. Service Standards
      7. Building Sessions and Packages
      8. BTE™ Bonus

    3. 6C: Profitable Menu

      1. Hourly Menu
      2. A La Carte Menu
      3. Session Menu
      4. All-Inclusive Menu
      5. Quick Guide Menu

    4. 6D: BONUS: Payment Plans

      1. Offering Payment Plans

    5. 6E: Money Mindset Book Recommendations

      1. Money Mindset Book Recommendations

  9. Module 7: KPIs for Success

    4 lessons
    1. KPIs: Overview
    2. Industry Benchmarks
    3. KPI + Sales Tracker
    4. Get Your KPI Tracker

  10. Module 8: All Things Extension Aftercare

    16 lessons

    1. 8A: At Home Maintenance

      1. Aftercare Quick Guide
      2. Digital Aftercare Guide
      3. Aftercare Kit

    2. 8B: Aftercare Videos

      1. Extension Aftercare Videos
      2. Tech Tools
      3. Overview Video Verbiage
      4. Embed to Site
      5. Overview Video
      6. Brush Video
      7. Dry Video
      8. Smooth Video
      9. Curl Video
      10. Sleep Video
      11. Half Wash Video
      12. BONUS: Editing Your Videos
      13. BONUS: Behind the Scenes of Angie's Video Editing in iMovie

  11. Module 9: Automating Your Post-Visit Experience

    4 lessons

    1. 9A: Aftercare Email

      1. Aftercare Email Template
      2. BONUS: BTE Tool Sale Profit Calculator

    2. 9B: Post-Visit Automation

      1. Post-Visit Experience Automation
      2. Client Check-Ins

  12. Module 10: Next Level Organization

    6 lessons

    1. 10A: Client Organization

      1. Extension Applicants
      2. Extension Clients
      3. Client Folders

    2. 10B: Weft Organization

      1. Weft Prep System
      2. Weft Inventory Management

    3. 10C: Supply Organization

      1. BONUS: Supply Organization

  13. Module 11: Growing Your Extension Clientele

    3 lessons
    1. Extension Models
    2. Extension Influencers
    3. Extension Referral Program

  14. Module 12: Expert Positioning

    20 lessons
    1. Positioning Yourself As the Expert
    2. Imposter Syndrome
    3. Limiting Beliefs
    4. Content 101
    5. Anatomy of a Caption
    6. Hooks
    7. Content Creation (What to Post)
    8. Content Planning
    9. Your Instagram Page
    10. Instagram Highlights
    11. Instagram Pinned Posts
    12. Instagram Stories
    13. ChatGPT 101 for Stylists
    14. Search Engine Optimization (SEO) and Blogs
    15. Google My Business
    16. Yelp
    17. Apple Business Connect
    18. Client Journey Map
    19. The Law of Averages
    20. Working with a Virtual Assistant

  15. Bonus Trainings

    3 lessons

    1. Building Your Hair Stock

      1. Building Your Extension Stock
      2. Weft Investment Calculator

    2. Photo Editing

      1. Photo Editing - Before and After Demo

    3. 30 Day Extension Challenge

The Empowered Stylist

  1. Welcome to The Empowered Stylist [START HERE]

    3 lessons
    1. Join The Empowered Stylist Community
    2. Menu Analysis
    3. Empowered Stylist Next Move Quiz

  2. A Little Bit of the Woo-Woo

    11 lessons
    1. Empowered Morning Ritual
    2. Gratitude: The Gateway to Abundance

    1. Vision Boarding for Stylists

      1. The 2025 Vision Boarding Workshop for Stylists Replay
      2. Vision Board Supplies
      3. Vision Boarding Playlist
      4. Empowered Number
      5. Manifestation Checks
      6. Grow Your Business Affirmation Cards
      7. The 369 Guided Manifestation Journal
      8. Abundance Meditation with Kristen Soseman
      9. Manifestation Resources and Inspiration

  3. The Success Blueprint

    21 lessons

    1. The Goal Crushing Formula

      1. Crushing Goals
      2. Goal Setting That Works
      3. Goal Setting Calculator
      4. Numbers + Dreams
      5. More Money, Less Hustle.

    2. Powerhouse Productivity

      1. Brain Dumps, Power Lists and More
      2. The Power in the Plan
      3. Power Hour Strategy
      4. Time Audit
      5. Aligned Schedule
      6. The Power of Tiny Habits
      7. Annual Habit Tracker
      8. Pockets of Time
      9. White Space
      10. Declutter for Clarity
      11. Recharge Ritual
      12. Self-Guided Journals and Worksheets
      13. Gratitude Challenge

    3. Random Organization

      1. Retail Products on Trello
      2. Salon Supplies on Trello
      3. Old Organization Content

  4. Help is on the Way, Dear!

    10 lessons

    1. Hiring Your First VA

      1. Why You Need a Virtual Assistant
      2. Hiring a VA
      3. Working with a VA

    2. AI for Stylists

      1. What is AI and Why You Need It
      2. Train Your ChatGPT
      3. Custom GPTs
      4. ChatGPT for Customer Service
      5. AI for Captions and Blog Writing
      6. ChatGPT Beyond the Chair
      7. ChatGPT Prompts

  5. Aligned Business

    14 lessons

    1. Boundaries in Business

      1. Understanding Your Values
      2. Setting Client Boundaries (Your Non-Negotiables)
      3. Creating Business Policies
      4. Communicating Your Policies
      5. Scripted Verbiage Guide + Canned Responses
      6. Maintaining Boundaries
      7. When Boundaries Hurt Your Business

    2. Digital Form Templates

      1. Guest Intake + Policies Form
      2. Guest Intake PDF - Canva Template
      3. Digital Consultation Form
      4. Digital Consultation Form - Long
      5. Appointment Request Form
      6. Customize Your Guest Experience Form
      7. Existing Guest Inquiry Form

  6. Magnetic Branding (In Edit)

    9 lessons
    1. More Than a Logo
    2. 9 Pillars of Branding
    3. Brand DNA
    4. Brand Voice, Vibe, and Visuals
    5. A Brand That Lasts
    6. Brand Story
    7. Identifying Your Ideal Client
    8. Magnetic Messaging
    9. Brand Guide

  7. Expert Positioning (Coming Soon)

    12 lessons
    1. Positioning Yourself as the Expert
    2. Imposter Syndrome
    3. Limiting Beliefs
    4. The Invisible Stylist
    5. Content 101
    6. Hooks and Caption Writing
    7. Instagram 101
    8. Google My Business
    9. Apple Business Connect
    10. Yelp
    11. Content Scaling Funnel
    12. Annual Marketing Calendar

  8. The Numbers Game

    29 lessons

    1. Disclaimer

      1. Disclaimer Agreement: Empowered Stylist Numbers

    2. Budgeting

      1. Bank Accounts
      2. Budget Overview
      3. Empowered Number
      4. Budget for Independent Stylists
      5. Budget for Owners: Rental Salon
      6. Budget for Owners: Employee Salon
      7. Personal Budget (Launching Fall 2025)

    3. Priced for Profit

      1. Your Shop Minimum (Hourly Rate) - (Coming Soon)
      2. Pricing Calculator Template
      3. Pricing Calculator: Step 1: Product Costs
      4. Pricing Calculator: Step 2: Service Timing
      5. Pricing Calculator: Step 3: Service Menu
      6. Pricing Calculator: Step 4: Product Allowance
      7. Pricing Calculator: Step 5: Menu Pricing
      8. Pricing Calculator: Step 6: Payouts and Profits
      9. Pricing Calculator: Step 7: Menu Analysis

    4. Key Performance Indicators

      1. KPI Overview
      2. Industry Benchmarks
      3. Understanding Your Numbers
      4. KPI + Sales Tracker

    5. More Money + Freedom [Launching Fall 2025]

      1. Morning Mapping
      2. Personalize the Guest Experience
      3. Raising Prices
      4. Implementing a Price Increase
      5. Premium Pricing
      6. Power Day Strategy
      7. Priority Booking
      8. Service Refinement

  9. Holiday Success

    17 lesson
    1. Holiday Success Replay

    1. Client Gift Ideas ($0.50-$5.00)

      1. Bath Soak
      2. Simmer Pot/Potpourri
      3. Hair Accessories
      4. Makeup Bags
      5. Conditioning Treatment Jars
      6. Branded Items
      7. Affordable/Bulk Gift Options/Fillers

    2. Top Client Gifts ($5+ per Gift)

      1. Top Client(s) Strategy
      2. Personalized Gift Ideas

    3. Coupon Ideas and Templates

      1. Holiday Gift Basket Raffle Template
      2. Treatment Jar Tags
      3. Rip Business Card Promo
      4. Business Card Coupons for January
      5. Holiday Drink Menu

    4. Holiday Planners

      1. 2025 Christmas Digital Planner
      2. 2025 Holiday Planner - Google Sheets

  10. The Empowered Stylist 1.0

    45 lessons

    1. Verbiage for Stylists

      1. The Verbiage Guide

    2. Texting for Stylists

      1. Texting Clients Effectively

    3. The Basics of Organization

      1. Welcome to Business Organization for Stylists
      2. Brain Dump - Organize the Chaos in Your Head
      3. Brain Dump - Let's Get Digital
      4. What is Trello?
      5. Trello Demo 01 - Teams, Boards, Lists and Cards
      6. Trello Demo 02 - Menu and Power Ups

    4. Planner Sheets

      1. Dream Goal Planner Sheet
      2. Dream Goal Sheet into Trello Board
      3. Planner Sheets - All PDFs for this Course

    5. Stylist Business Trello Boards

      1. How to Copy and Use a Trello Board
      2. Stylist Home Page Trello Board
      3. To Do List Kanban Planner Trello Board
      4. Yearly Master Trello Board
      5. Social Media Content Organization Trello Board

    6. Organization for Owners

      1. Owner and Independent Stylist Success Trello Board
      2. Financial Organization Trello Board
      3. Marketing Calendar Planner Trello Board
      4. Supply Lists Trello Board
      5. Salon Updates Trello Board
      6. Recurring To Dos Trello Board

    7. Personal Trello Boards

      1. Personal To-Do Kanban Board
      2. 365 Days of Gratitude
      3. Bucket List
      4. Cleaning Schedule
      5. Gift Ideas
      6. Home Renovations
      7. Home Schooling
      8. Meal Planning
      9. Shopping Lists
      10. Personal Finances

    8. Consultations for Stylists

      1. Next Level Consultations

    9. Digital Forms Overview

      1. Digital Forms Overview

    10. All Things Jotform

      1. Get Jotform
      2. How to Import Jotform Templates
      3. How to Edit Your Jotforms
      4. How to Set Up Jotform Notifications
      5. How to Share or Embed Your Jotform
      6. How to Share on Your iPhone or iPad (Guest Intake)
      7. Jotform App + Viewing Submissions
      8. Jotform Approvals
      9. Jotform Alternatives

    11. Digital Form Templates

    12. PDF Form

      1. Print Your Jotforms as PDFs
      2. Get Canva

Hair Extension Pricing Calculator

  1. Hand Tied Hair Extension Pricing Course

    1 lesson
    1. Hand Tied Hair Extension Pricing Course

  2. Hair Extension Pricing Calculator

    6 lessons
    1. Hair Extension Pricing Calculator Template Training
    2. Hair Extension Pricing Calculator Demo
    3. Bonus: Hair Extension Master Price Sheet
    4. How to Make YOUR Copy of the Calculator - Desktop
    5. How to Make YOUR Copy of the Calculator - Phone
    6. BONUS: Brand Templates

The Extension Edit

  1. Welcome

    3 lessons
    1. Welcome
    2. How to Update Billing or Cancel
    3. Access the Community

  2. Resources

    3 lessons
    1. Extension Resource Guide
    2. Extension Client Card
    3. 30 Day Extension Challenge (Increase Speed)

  3. Extension Tools + Set Up

    3 lessons
    1. The Tools
    2. The Set Up
    3. DIY Custom Threader

  4. Fundamentals of a Hidden Bead Row

    7 lessons

    1. Sectioning

      1. Sectioning Overview
      2. Sectioning Demo
      3. 1 Row vs 2 Rows

    2. Beadwork

      1. Beadwork Overview
      2. Beadwork Demo

    3. Stitching

      1. Stitching Overview
      2. Lockstitch Demo

  5. Weft Installs

    9 lessons

    1. Model: Belle (One Row)

      1. Bottom Row: Sectioning
      2. Bottom Row: Beadwork
      3. Main Row: Sectioning
      4. Main Row: Beadwork
      5. Main Row: Pinning
      6. Main Row: Stitching
      7. Main Row: Ends
      8. Main Row: Bead Move Up
      9. Main Row: Clean Up

  6. Tape Row

    1 lesson
    1. Tape Row Demo

  7. MicroStrands

    3 lessons
    1. V-Light Demo (Coming Soon)
    2. V-Light Tape-In Demo (Coming Soon)
    3. Combline Demo

  8. Extension Color

    5 lessons
    1. Rooted Blonde Demo
    2. Deepen the Root
    3. Fashion Color - Rose Gold
    4. Reverse Balayage (Adding Depth)
    5. Covet and Mane Root Melt Color Swatches

  9. Extension Cutting

    1 lesson
    1. Extended Cutting Workshop

  10. Extension Perming

    1 lesson
    1. Extension Perming Demo

  11. Tips and Tricks

    2 lessons
    1. Blow Dry Weft Hack
    2. Beadwork Hack - Comb Trick

  12. Live Session Replays

    2 lessons
    1. V-Light Session Replay
    2. Corners Session Replay

  13. Feedback

    4 lessons
    1. Kajabi Community
    2. Feedback - 3/22/24
    3. Lesley: 7/29/24
    4. Crystal: 7/29/24

Stylist Assistant Training

  1. Welcome

    4 lessons
    1. Welcome
    2. SAT Tour
    3. SAT Overview
    4. Social Media Announcement Canva Templates

  2. Owner's Corner

    5 lessons
    1. Owner Prep
    2. Job Description
    3. Assistant Duties
    4. Managing Supplies
    5. Vision and Mission Statements

  3. Recruiting with Purpose

    10 lessons
    1. Cosmetology Schools
    2. Social Media
    3. Website
    4. Lead Generation
    5. Career Brochure
    6. Salon Events
    7. Recruiting Seasoned Stylists
    8. Team Recruitment
    9. Sign-On Bonus
    10. Digital Platforms

  4. Hiring with Intention

    3 lessons
    1. Application Process
    2. Interviewing
    3. Offering + Declining the Applicant

  5. Onboarding with Ease

    4 lessons
    1. Overview
    2. New Hire Orientation
    3. New Hire Onboarding
    4. Understanding Your Employee

  6. Train for Longevity

    8 lessons

    1. Training Program Roadmap

      1. Training Program Overview
      2. Training Program Mapping
      3. 6 Month Training Roadmap
      4. 6 Week Intensive Roadmap

    2. Your Education Portal

      1. Angie's Preferred Training Platform
      2. Must-Have Training Videos
      3. Creating Your Videos
      4. Learning Management System

  7. Assistant's Corner

    1 lesson
    1. Assistant's Corner

  8. Lead for Success

    3 lessons
    1. Team Member Survey
    2. Goal Setting Survey
    3. Request Forms

Black Friday for Extension Artists

  1. Black Friday Promos for Extension Artists

    8 lessons
    1. Expires 12/1/2025
    2. Promo Training
    3. Promotional Planner
    4. ChatGPT Promo Builder
    5. Email Marketing Copy
    6. Social Media Copy
    7. 25+ Social Media Graphics
    8. 25+ Social Media Graphics - Stories/Reels